Roku's Streaming Stick takes on Chromecast

The world of online streaming has really hotted up over the last year with services such as Netflix becoming more and more popular all the time. People have even started to cut their cable subscriptions in favor of online streaming services which are cheaper and offer a more on-demand service.

Roku is no stranger to the world of online streaming as they have had several variations of the ‘Roku Box’ which is now on version 3. When compared with other solutions such as the Apple TV, Roku have always been very popular due to the sheer amount of content available with over 450 channels and counting available at the time of writing. Unlike Apple TV which has a very controlled approach to the channels that are available, Roku have always tried to offer as much as possible with services such as Amazon Instant, Netflix, Now TV and more recently YouTube. Whilst some devices like the Chromecast only work with particular services Roku appears to support nearly all of them.

With the launch of the Chromecast Google changed the way we thought about streaming devices, they were no longer clunky boxes that had to be placed on top or beside the television set, you simply plugged in your Chromecast stick into a spare HDMI port and you were away. It seems that Roku also thinks that this is the ways to go as they have just announced their own Streaming Stick which will offer over 1,200 channels when it launches. What sets apart Roku’s offering from the Chromecast is the inclusion of the Roku remote which has been included with all of their previous streaming devices.

The new Roku streaming stick is due to launch in April but you can pre-order it from many retailers before to avoid disappointment if they sell-out quickly. It’s important to note that unlike previous Roku boxes the streaming stick is only compatible with HDMI so if you don’t have HDMI capabilities you may want to look at the Roku 1 or 2 which allow connectivity via RCA instead. To learn more about the new Roku Streaming stick head over to Roku’s website.

 

Google Chromecast to support more apps ahead of UK release

 

The Chromecast, Google’s media streaming dongle device, is expected to launch in the UK next month. It could be hitting our shelves as early as 1stMarch, with major electronics retailer Currys noting the date for provisional release.

Users can access apps and internet videos on their TVs by plugging the dongle into the HDMI port on DVD players or cable boxes. The device then connects to a WiFi network to allow the users to interact with their TV by using their Android smartphone like a TV remote control.

When the user presses the ‘Cast’ button on a compatible app, it will be reformatted and sent to the TV. Not only will this mean the content can be viewed on a larger screen, but all the clutter that comes with an internet app will be removed.

The dongle was made available in the US market last summer and now, ahead of the UK launch, Google are planning to offer a wider selection of apps.

The company placed the main focus of the Chromecast on streaming apps;working with popular video titles such as Netflix and music apps such as Rdio and Beats Music. Google also aims to use the dongle to present its video siteYoutube as a platform for viewing mainstream TV and film releases, in addition to short user uploaded content.

However, Google has recently opened up the Chromecast to third-party developers, launching an official Google Cast SDK to app makers and broadening its potential. In a blog post, the company stated: “That means even more of our favourite movies, TV shows and music will become available on the Chromecast as developers work with the SDK”. The device wasautomatically updated for users in the US market to take advantage of the Google Cast SDK.

As well as encouraging a wider range of audio and visual content from various sources, the new open platform could result in a new gaming experience. With the mobile gaming market booming, resulting in game apps outselling handheld consoles for the first time,  developers are likely to show an interest in this new form of interaction.

Devices are already available that allow mobile game play on TV screens, but Google’s extensive app store could easily give them the edge on the market.With casual and casino games now becoming as popular as PC and console games, many major gaming brands like butlersbingo.com could soon make their titles compatible with the Chromecast.

With a whole host of compatible apps expected to launch over the coming months, the Chromecast could prove very popular come its UK launch. Details on the UK price have yet to be released but retail estimates value the device at between £30-£40.

Chromecast: Google's best weapon to breach the TV biz

When it comes to its ambitions for television, Google's hoping that the third time's the charm.

This morning the company unveiled Chromecast. Google's latest foray into the television is a low-cost stick that plugs into a HDMI input to let a wide swath of smartphones, tablets, and devices using the Chrome browser seamlessly fling what they're playing onto the TV.

Google argues that it is solving a unique problem, but it really isn't. In fact, a myriad of devices already exist to do just that. But by coming out with a cheaper, more innovative offering, Google fired its loudest shot across the bow of Apple TV and all of the other streaming TV peripherals with the Chromecast. And at $35, it claims to have a winner.

The television is "the most immersive experience in the house," said Sundar Pichai, Google's head of Android, Chrome, and apps at the breakfast unveiling Wednesday in San Francisco. He noted more than 200 billion online videos are watched globally by users every month, and Netflix and YouTube combined represent nearly half of peak downstream Internet traffic in North America.

"It's very difficult to get your online media onto your television in your house," said Pichai.

True enough. It has been difficult, but largely only for Google...

Read the full story here. Source: CNET