Sony Mobile adds two new Xperia smartphones to its Spring line up

Sony Mobile Communications (“Sony Mobile”) today announced two new Xperia smartphone models to join its 2013 line up - the Xperia SP and Xperia L. The Xperia SP delivers 4G LTE performance and an exceptional viewing experience, with a razor sharp HD screen housed in a beautiful design. The Xperia L provides class leading camera technology with HDR for both photos and videos complemented by a high quality screen.

Both the Xperia SP and Xperia L offer the best of Sony with stunning premium designs and a range of technologies including a high quality screen for the ultimate viewing experience; the latest camera features for impressive pictures and videos; NFC connectivity for One-touch function; Battery STAMINA Mode for extended battery life; and Sony’s signature media apps for enjoying photos, music, movies and games on the go.      

“Xperia SP and Xperia L are ideally suited for those seeking stylish class-leading smartphones that don’t compromise on features”, said Calum MacDougall, Director of Xperia Marketing at Sony Mobile Communications. “Both of our new models benefit from Sony’s proven innovation and engineering expertise – whether you want to enjoy premium HD quality entertainment over 4G LTE on our mid-range Xperia SP or capture every moment in perfect detail with our more affordable Xperia L.”

Xperia SP – High Definition brilliance in a premium design

The Xperia SP utilises expertise from Sony’s BRAVIA® TV engineers to create its stunning 4.6” HD Reality Display for razor sharp pictures and superior brightness. The latest Mobile BRAVIA® Engine 2 delivers an even better viewing experience by analysing your content type and adjusting the image automatically, making it one of the most intelligent smartphone screens around. The engine will make the adjustment by adding new real-time contrast optimisation to the sharpness enhancement, high-quality colour management and noise reduction.  

As well as delivering brilliant experiences, the Xperia SP looks beautiful too with a precision-crafted co-moulded aluminium frame, for a seamless look that is both sleek and solid. Adding to the unique design innovation is the colour-changing ‘transparent element’ with customisable illuminations which you can personalise to alert you of incoming calls and text messages. And you can even set the illuminations to pulse to the beat of your favourite music.

Key features for Xperia SP

• Precision crafted co-moulded aluminium frame
• Super-bright 4.6” 720p HD Reality Display with Mobile BRAVIA® Engine 2
• One-touch functions with NFC to display content on your TV or to share music and photos between devices
• 4G LTE for superfast entertainment and browsing
• Unique ‘transparent element’ can be personalised to change colour when notifying you of all your incoming messages and calls. Or simply set it to pulse to the beat of your music to stand out from the crowd.
• 8MP fast-capture camera with “Exmor RS for mobile”, HDR and Superior Auto for the best photos, even at night or against a strong backlight
• Battery STAMINA Mode for optimum battery life
• Available in white, red and black colour variations

Xperia L – the perfect smartphone camera experience

The stylish and functional Xperia L features an 8 megapixel camera with Sony’s unique “Exmor RS for mobile” sensor technology for vivid colours and stunning clarity. HDR (High Dynamic Range) ensures that both your photos and videos are captured clearly, even at night or against a strong backlight. And with the dedicated camera key that goes from sleep to snap in just over a second even from a locked screen, this fast-capturecamera phone will ensure that you’ll never miss another moment. Get the most out of your viewing experience with the high quality 4.3” FWVGA screen that is ideally suited to enjoy all of your content. 

Key features for Xperia L

• 8 megapixel fast-capture camera takes sharp pictures in any light
• Enjoy all your content on the generous 4.3” FWVGA display
• One-touch functions with NFC to display content on your TV or to share music and photos between devices
• Fast performance with dual-core processor
• Battery STAMINA Mode for optimum battery life
• Available in white, red and black colour variations

Sony entertainment on the go 

Both Xperia SP and Xperia L benefit from Sony’s media applications offering a consistent entertainment experience across the range. The “WALKMAN”, “Album” and “Movies” apps, provide online and offline content through a single access point with new ways to enjoy and share that content. The “WALKMAN” application provides access to all your downloaded music, plus Music Unlimited* with over 18 million songs to explore from, and Facebook social integration. The “Movies” application gives consumers access to over 100,000 movies and TV series from Video Unlimited* while the “Album” application enables easy access to Facebook friends’ photos as well as browsing photos by location. 

One-touch functions for easy content sharin

Also featured on both models are Sony’s One-touch functions, allowing you to easily and instantly enjoy music and photos across an array of devices, such as Sony’s SRS-BTV5 portable speaker and latest range of NFC-enabled BRAVIA TVs, with just a single touch. It’s sharing made easy with no wires, cables, or fiddling with settings necessary.

The new Xperia SP and Xperia L from Sony Mobile will both be available worldwide from Q2 2013.

Sony and Box extend BFF status, offer 50GB free storage to Xperia owners through 2013

When Sony and Box came together last year to offer Xperia owners a tantalizing deal of 50GB of free storage for life, the promotion was only set to run for a year. Now that shopping season is upon us once more, however, the holiday spirit must've moved them to extend the partnership for yet another year -- that, or Sony needs any edge it can to move those Xperia devices to consumer hands. Just as with the prior promo, Xperia and Sony tablet users can snag 50 gigs of cloud storage completely gratis just by signing up or tapping into existing Box accounts on their devices before December 31st 2013. However, do note that the offer doesn't extend to the Xperia X10 mini, the X10 mini pro and anything that has firmware older than Android 2.1. Now that Sony has this going for two years straight, maybe they should extend this to a lifetime scenario, or as long as Box sticks around to offer up that sweet storage in the sky.

[Source: Engadget]

Sony to start Xperia upgrades to Jelly Bean by mid-Q1, rules out all 2011 phones

We've got mixed news for those who were wondering just where Sony's Jelly Bean updates were headed. The good? Sony has narrowed down its upgrade schedule for the Xperia T, Xperia TX and Xperia V to the middle of 2013's first quarter, or roughly February. Just about every other reasonably capable 2012 model is also getting an upgrade once Sony has narrowed down the timetable, ranging from the Xperia Sthrough to the Xperia ion and Xperia go. Brace yourself for the dark side of the news, however: not a single 2011 Xperia phone will make the Jelly Bean leap, no matter how quick or recent it might be. The company was "not able to guarantee" the experience the devices would have with the newer OS, we're told. While we know that some older phones would have been borderline at best, that cutoff won't be pleasant for anyone whose Xperia Arc S is already out of the Android upgrade loop after less than a year.

[Source: Engadget]

The Best Looking Phones of 2012

Let’s keep it realistic: mobile phones are much more than simple devices used to make phone calls. Let’s get even more realistic however, and declare that they’re even much more than tools used to play video games, watch videos, listen to music, and do whatever other functions now possible on our smartphones. Mobiles are fashion accessories, in every sense of the word. Now we’ve got that basic truth off our chest, it’s time to discern which models are the best looking of the year.

Sony Xperia S

If mobile phones were a woman, the Sony Xperia S would be a cross between Beyonce and Jennifer Anniston in their prime. Well that might look a little bit weird actually but I think you get my drift, for the phone is THAT good looking. 

The Sony Xperia S’s inventive mono-bloc style design is seductive to say the least, and its outer layer which comes in both silver and black delicately adds a strong touch of class to the model. This touch is further enhanced by the silver strip running across the phone near its bottom.

Samsung Galaxy SIII

Perhaps it’s the sheer aura of the phone due to its capabilities, or maybe it is the design that makes the phone’s capabilities seem that extra bit better. Either way, the Samsung Galaxy SIII has had people scouring mobile phone deals just to behold the device as if it’s some kind of treasure. 

It may very well be some kind of treasure, as it certainly looks like one. The phone’s white silver encasing represents something of extreme value and the blue version is just as – if not even more – beautiful. 

The only problem with the phone however, is that unlike the Sony Xperia S, it costs as expensive as it looks at some half a grand in pound sterling. Still, as Samsung will tell you, it costs money to look this good.

HTC One X

Admittedly, the HTC One X isn’t quite as attractive as the Galaxy SIII and Xperia S. However, this is more a credit to the other two, rather than a criticism of HTC’s One X. This phone just looks both neat and solid, which is a hard combination to pull off. 

With a back end just as attractive as its front, the One X is a phone that looks equally great in white and black, with a design that’s chic and stylish.