The first live Super Hi-Vision broadcast for public consumption was of the Olympic opening ceremony in London last week. We didn't get to see that premiere, or the second or third screenings either -- but the fourth? Oh yes. We grabbed a seat right up front of a small theater inside BBC Broadcasting House, watched a live 33-megapixel feed from the Aquatics Center and absorbed some very fond memories in the process. At the same time, a question hung over the footage like a watermark: why bother? The world is barely getting to grips with the notion of 4K, so why did the BBC and Japanese broadcaster NHK go to the expense of sending a dedicated SHV video truck, a 22.2-channel SHV audio truck, and the world's only three 8K Ultra HDTV cameras to London? Fortunately, we caught up with someone in charge who was able to respond to that question. Read on for what they said, plus a slightly fuller sense of what the footage was like to watch.
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