Apple has been working to expand its iAd team over the past month, posting job listings for dozens of positions just as the company prepares to launch its iTunes Radio streaming music service, notes Ad Age. Apple's iAd team is handling advertising for the new service and has reportedly already signed up a number of high-profile brands to advertise on the service from its launch...
Read the full story here... Source: Mac Rumours
Over the past few months, a number of parts alleged to be for the iPhone 5S have leaked out of Asian parts and repair firms, but leaked home button parts had failed to provide evidence for the inclusion of a fingerprint sensor as has been widely rumored for the device.
But as noted by Nowhereelse.fr, a new home button flex cable part has surfaced that may show support for the fingerprint sensor. The part contains an identifier of 821-2092-01 in line with Apple's usual part number scheme, and appears to carry a manufacturing date code corresponding to the 29th week of 2013, or mid-July...
Read the full story here... Source: Mac Rumours
At last, it's official. Apple has sent out the invites for an event on Tuesday, 10 September, when it's expected to launch not one but two new iPhones.
In keeping with the leaks we've seen so far, Apple has chosen a colourful theme for the invites. Look at all the hues in there. The tagline reads: "This should brighten everyone's day". Which suggests at least some of those leaked snaps of colourful iPhones we've seen were on the money...
Read the full story here... Source: CNET
Following recent photos of Apple's alleged iPhone 5C shown in its packaging, as well as the quick-start guide, SIM eject tool and other paperwork to be included in the packaging, several more photos and a video have surfaced showing similar devices and packages.
First, Chinese site iApps.im has shared two new photos, one showing a blue iPhone 5C partially unpackaged and a second showing yellow, blue and white iPhone 5C units in their packages...
Read the full story here... Source: Mac Rumours
After being delayed for six months, EA has finally released the Mac version of the newSimCity. The game was originally set to come out in February of this year, but EA decided to delay it to "ensure a great experience" for players.
EA has repeatedly emphasized that the Mac version of SimCity is not a "port" of the PC game, but a fully native version designed specifically for the Mac using OpenGL. However, the game will include full cross-platform support to facilitate 'region play' where the cities of multiple players are connected to share utilities and citizenry, with PC and Mac Mayors able to play in the same regions...
Read the full story here... Source: Mac Rumours
Two new videos published today give a detailed look at the casings of the "champagne" colored iPhone 5S and the "graphite" 5S, which first showed up in photos earlier this week.
While there has been a non-stop stream of images and videos depicting the gold iPhone 5S, a video from TLD offers a good overview of both the casing and the structural differences between the iPhone 5S and the iPhone 5...
Read the full story here... Source: Mac Rumours
Apple continues to expand and improve its current plastics division, today posting a new job listing for a Senior Materials Engineer with a specialty in plastics (via 9to5Mac). The position asks for someone experienced with plastics materials to join the iPhone/iPad Materials team.
According to the job notes, Apple is seeking an engineer with 10 or more years in the mold making industry to develop new plastic materials and processes to "meet the structural and aesthetic requirements of a wide range of part designs..."
Read the full story here... Source: Mac Rumours
Apple may be implementing some changes to the way that it ranks apps for its Top Charts in the App Store, reports TechCrunch, citing studies from a number of app analysis services. It appears that new factors, such as app ratings and user engagement, could be influencing app position and preventing developers from artificially inflating the rankings.
According to app marketing service Fiksu, app rankings began fluctuating in late July, favoring apps with ratings of four or more stars in the App Store. While those apps jumped to higher positions without a corresponding increase in downloads, apps with poor ratings saw their rankings fall...
Read the full story here... Source: Mac Rumours
Apple is involved in high-level negotiations with television content providers, including ESPN, HBO, and Viacom, to provide programming through 'apps' instead of channels, reports Quartz -- a relatively new business publication with a number of former Wall Street Journal reporters on staff...
Read the full story here... Source: Mac Rumours
Apple today released an update for Find My iPhone, adding a newly redesigned iOS 7-style icon. The new icon was first introduced on the iCloud.com beta page, which was updated in mid-August with a new set of iOS 7 icons.
It appears that the newest version of Find My iPhone may have been released prematurely, however, as the update gives an error message to anyone who attempts to use it without a registered developer account (paid or free)...
Read the full story here... Source: Mac Rumours
At this point it's looking more and more like Apple's got a gold-colored version of the iPhone on the way, nor is what it will look like a mystery given a handful of leaks in recent days.
But if you're the type of person who wants more proof, App Advice has posted a slew of new shots of the gold variant, which is expected to join the silver and black models of Apple's next iPhone when it debuts next month...
Read the full story here... Source: CNET
The first seven exclusive "Steve Jobs schools" have opened their doors across a number of cities in the Netherlands. Starting from today, schools in the Dutch cities of Sneek, Breda, Almere, Emmen, Heenvliet and Amsterdam will start teaching students according to the principles of the O4NT, or Onderwijs voor een nieuwe tijd (Education for a new era), which emphasizes the role of the iPad in an elementary school environment. The program, which was first proposed by Dutch officials back in March 2012, gives every child access to a "virtual school" through an iPad and helps them develop information and communication technology (ICT) and information processing skills, collaboration techniques and a critical, problem-solving and creative mind...
Read the full story here... Source: Mac Rumours